“Net Zero Greenwash”: The Gap Between Corporate Commitments and their Policy Engagement

“Net Zero Greenwash”: The Gap Between Corporate Commitments and their Policy Engagement cover

This study by InfluenceMap can help you understand the risk of greenwashing your climate commitments through misaligned policy engagement. The key findings highlight the prevalence of greenwashing through both companies’ own engagement and that of their industry associations. They show that more than half of companies with climate commitments have been unsupportive of climate policy in at least some cases, and that many companies are actively undermining their commitments by lobbying against climate action. A set of brief examples from ten companies further demonstrates this discrepancy. These insights will be most useful to sustainability, policy advocacy, and communications professionals.

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